John’s digital marketing expertise, specifically in regards to pay-per-click advertising, has had a significant impact on the success of our campaigns. Through his leadership and insight, we built our ad word campaign around branded and non-branded keywords. Not only did John develop the strategy, he executed it and delivered an 8.8x ROI on our investment. John consistently delivers solutions for our biggest marketing challenges. He is a trusted partner, and I highly recommend his services.
Executive Director, Marketing & Communications
Global Leadership Network
We partnered with John for Newsela’s paid search and display advertising. Over the course of 12 months, he decreased our search spend 27% while simultaneously increasing ad impressions 50% and increasing traffic 84%. John is flexible in adjusting to our ever-changing needs and is proactive about always optimizing keeping our campaigns fresh.
Director, Demand Generation